Brain Sleep Co., Ltd. (Head office: Chiyoda-ku, Tokyo; Representative Director: Kosuke Michibata; hereinafter "Brain Sleep") has been appointed as the official planner for the "2nd Good Sleep EXPO - Exhibition for Promoting Quality Sleep," which will be held for three days from Wednesday, November 20, 2019, at Tokyo Big Sight (Location: Koto-ku, Tokyo). Good Sleep EXPO is the only exhibition in Japan specializing in sleep, with participating retail and service companies in the rapidly growing sleep-related industry, under the "Body Improvement Project" operated by the Japan Management Association. Background of the 2nd Good Sleep EXPOCurrently, one out of three Japanese people is said to suffer from insomnia, and an increasing number of consumers are spending money on a wide range of sleep-related products, new technologies, and high-performance bedding. Due to these trends, retailers are seeking "high-value-added" and "competitive" products and services that can propose optimal sleep environments for each individual. In the context of "work style reform" and "health management," an increasing number of companies are also focusing on their employees' "sleep." Good Sleep EXPO aims to attract companies that seek solutions to these challenges through "quality sleep" and promote matching with companies that provide sleep-related products, services, and solutions.Brain Sleep Appointed as Official PlannerBrain Sleep was founded by Seiji Nishino, Director of the Stanford University Sleep & Circadian Neurobiology Laboratory, with the mission of "a happy life with the best sleep." As the official planner for the "2nd Good Sleep EXPO," Brain Sleep will support the operation in the following ways: ① A lecture seminar by Seiji Nishino, founder of Brain Sleep and Director of the Stanford University Sleep & Circadian Neurobiology Laboratory. ② Invitation and introduction of major companies and venture companies that will become indispensable in the Japanese sleep market. ③ Support for promoting relationships and collaborations among participating companies. Details will be announced at a later date.Profile of Seiji Nishino Medical Doctor, Supervisor of Sleep and SAS Clinic Professor of Psychiatry, Stanford University School of Medicine; Director, Stanford University Sleep & Circadian Neurobiology Laboratory Founder, Brain Sleep Co., Ltd. Designated Psychiatrist, Certified Sleep Specialist of the Japanese Society of Sleep ResearchDetails of Good Sleep EXPOLocation: Tokyo Big Sight, West Exhibition HallDate: Wednesday, November 20, 2019 - Friday, November 22, 2019, 10:00 - 17:00Lecture list: Updated as needed on the official websiteAdmission fee: 3,000 yen (tax included) *Free for those with an invitation or pre-registeredExpected exhibition scale: 400 companies / 600 booths *Total scale including HOSPEX Japan 2019Application URL: https://jma-kkp.com/good_sleep【Company Information】Japan Management AssociationThe Japan Management Association aims to contribute to the development of the Japanese economy, the improvement of national life, and contribution to the international community by conducting surveys and research on management, collecting and providing information, and developing and guiding human resources, thereby promoting management innovation in companies and organizations.Established: March 1942Chairman: Masami NakamuraLocation: 3-1-22 Shiba Koen, Minato-ku, TokyoHP: https://www.jma.or.jp/ 【Company Overview of Brain Sleep Co., Ltd.】Brain Sleep was established in May 2019 with the slogan "A happy life with the best sleep," founded by Seiji Nishino, Director of the Stanford University Sleep & Circadian Neurobiology Laboratory. We mainly provide sleep consulting to companies specializing in sleep, services utilizing IT, and disseminate sleep information based on medical evidence. We aim to eliminate sleep debt for Japanese people, who have the shortest sleep time in the world, and lead to an improvement in their quality of life. *This is a venture company funded by Angfa Co., Ltd., which specializes in preventive medicine.Established: May 2019Representative Director: Kosuke MichibataLocation: JP Tower 26F, 2-7-2 Marunouchi, Chiyoda-ku, TokyoHP: https://brain-sleep.com/ Facebook: https://www.facebook.com/brainsleep0508/【Click here for the press release PDF file】
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