Brain Sleep Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, CEO: Atsushi Hirota, hereinafter referred to as "Brain Sleep") will be holding a limited-time campaign on the Brain Sleep official website to coincide with Futon Day, which is set to fall on October 10th. The change in seasons from summer to autumn and winter can make it difficult to create a good sleeping environment due to the extreme temperature difference, which can lead to disrupted sleep. However, this is the perfect time to review your bedding, take care of it, and change your clothes to suit the change in temperature. In response to feedback from users of the Comforter series, the company has developed a new series, the "Brain Sleep Blanket Portable Series," which uses the same comforter fabric but is the size of a blanket for easy carrying. The "Brain Sleep Blanket Portable All Seasons," which has excellent temperature regulating power, and the "Brain Sleep Blanket Portable Perfect Warm," which provides the ultimate in warmth, will go on sale on the Brain Sleep official website from 11:00 a.m. on Thursday, October 10. October 10th is Futon Day! Why not start preparing your futon for winter? Futon Day was established in 2010 on October 10th, with the aim of deepening knowledge about futons and getting a comfortable sleep, based on the wordplay of "2 (fu)" and "10 (ton)" which are two 10's. For many years, down has been the standard material for winter comforters, but in recent years, the development of products using animal-free materials has been increasing in light of the SDGs. Since products using down have many disadvantages, such as washability, stuffiness, animal odor, dust, and storage, in addition to the SDGs, Brain Sleep has been focusing on developing comforters (comforters) that do not use down since its founding. All comforters sold on the Brain Sleep official website are made of animal-free materials, and the Brain Sleep Comforter Perfect Warm EX is the ultimate warm comforter that does not require down or a blanket. It is a bedding that you should definitely use until this winter, when it is warm during the day but cold at night due to the La Niña phenomenon*1, as the seasons change and the weather turns cold. *1 Japan Meteorological Agency "Explanation of the Cold Season Forecast (announced September 24, 2024)" BRAIN SLEEP AUTUMN CAMPAIGN To coincide with Futon Day, we will be running a campaign where you can purchase duvets at a discount. Period: Thursday, October 10, 2024 12:00 - Wednesday, November 6, 2024 9:59 URL: https://brain-sleep.com/pages/cp_autumn_campaign <Campaign example> ① Purchase "Brain Sleep Pillow" and get 20% off "Brain Sleep Comforter Perfect Warm EX" ② 15% off on "Brain Sleep Comforter Perfect Warm EX" 3. "Brain Sleep Comforter All Seasons" Customers who purchase the "Brain Sleep Comforter Perfect Warm EX" will receive a free original "laundry net" for the comforter, which can be used when washing the comforter. Highly recommended this winter! Packed with cutting-edge technology, this 9-layer thermos structure means no feathers or blankets needed! Brainsleep Comforter Perfect Warm EX: A sustainable and extremely warm comforter 1. Ultimate warmth far surpassing that of feathers We have developed our own moisture-absorbing, heat-generating filling, "Kapok Heat EX." "Kapok Heat EX," which provides warmth beyond that of down, is made from kapok, a plant fiber that absorbs moisture and generates heat, acrylic with high heat retention, and acrylate with high moisture absorption and heat generation properties, and converts the absorbed moisture into warm heat to generate heat. Compared to goose down duvets, which are considered to be of high quality among duvets, it has achieved approximately 120% more heat retention. 2. The ultimate sleeping comfort of being wrapped up in comfort This blanket fabric has a special fiber structure that is as close as possible to cashmere, and has a soft and smooth texture like cashmere. By developing a fiber structure similar to cashmere and wool from scratch, we have achieved a high moisture absorption and release property that does not get stuffy, and by effectively converting the moisture into heat, we have achieved the ultimate warmth. In addition, the quilt design is ergonomically based and takes into account the shoulder width, with an emphasis on drapeability to prevent cold air from entering and improve the heat retention effect. 3. Always clean and compact to store It has stronger antibacterial properties than antibacterial agents, suppresses the growth of bacteria inside the futon, and also eliminates the unpleasant odor of sweat. Its antiviral properties maintain the ultimate in cleanliness. In addition, it can be washed completely at a laundromat or at home, so there is no need to worry about dirt or mites inside the futon. <Product Details> Product name: Brain Sleep Comforter Perfect Warm EX URL: https://brain-sleep.com/products/comforter_perfectwarmex [Price (tax included)] Single 42,900 yen, Semi-double 49,500 yen, Double 58,300 yen, Queen 74,800 yen [Size] Single size: W150×L210cm (approx. 3,240g), Semi-double size: W170×L210cm (approx. 3,540g) Double size: W190 x L210cm (approx. 3,950g), Queen size: W210 x L210cm (approx. 4,320g) New series "Brain Sleep Blanket Portable Series" released! In response to customer requests such as "I want to use it in the office" and "I want a smaller size for children," we are releasing a new blanket in a portable size. The new blanket retains the functionality of the "Brain Sleep Comforter All Seasons," which provides a comfortable temperature all year round, and the "Brain Sleep Comforter Perfect Warm," which provides the ultimate in warmth, but in a portable size that is easy to use every day. <Product Details> Brain Sleep Blanket Portable All Seasons URL: https://brain-sleep.com/products/blanket_allseasons Price: 11,000 yen (tax included) Size: 140 x 70 cm (approx. 400 g) Material: [Side fabric] Outer fabric 100% polyester, Inner fabric 100% nylon [Filling] 50% rayon, 50% polyester Brain Sleep Blanket Portable Perfect Warm URL: https://brain-sleep.com/products/blanket_perfectwarm Price: 13,200 yen (tax included) Size: 140 x 70 cm (approx. 570 g) Material: [Side fabric] Outer fabric 100% polyester Lining: Pile part: 100% polyester Base fabric: 60% polyester, 40% rayon [Filling] 85% polyester, 15% synthetic fiber (acrylate-based)