Brain Sleep Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Atsushi Hirota; hereinafter "Brain Sleep") has developed an evolved winter wear "Brain Sleep Wear Perfect Warm Hanten" (hereinafter "Brain Sleep Hanten") that uses the super-insulating sheet "3D Air Heat" that senses temperature and automatically insulates, and the hybrid granular cotton "Carbonano Down" with amazing moisture absorption and heat generation properties, as a wear that can withstand the cold of winter. The hybrid granular cotton "Carbonano Down" used as insulation for "Brain Sleep Hanten" uses the same material as the duvet "Brain Sleep Comforter Perfect Warm Dual", which is currently being projected on Makuake, a support purchase service for new things and experiences, and is equipped with the ultimate super-insulating sheet "3D Air Heat", achieving the ultimate warmth. Reservations for "Brain Sleep Hanten" will begin on Makuake from 10:00 a.m. on Sunday, October 6, 2024. Development Background The World Health Organization (WHO) recommends a winter room temperature of 18°C or higher*1, but the average winter room temperature in Japan is 16.7°C in the living room and 12.6°C in the bedroom*2, which means a temperature difference of about 5°C within the same home, and both temperatures are lower than the recommended temperature. Sudden temperature changes can lead to increased blood pressure and stress on the heart, increasing the risk of arrhythmia and stroke, and it has also been suggested that low room temperatures below 18°C may have a negative impact on health, such as blood pressure and quality of sleep*3. However, it is difficult and inefficient to heat the entire home evenly using heating appliances. Brain Sleep has developed "Brain Sleep Hanten" by focusing on winter wear with thermal insulation based on the knowledge gained from developing quilts, as a way to stay warm even in the coldest of weather. The quilt is designed to help you fall asleep easily without getting too cold before bed. The back, which is the part of the body that is most susceptible to cold, is equipped with "3D Air Heat", an ultimate super-insulating sheet that senses temperature and changes shape, creating air pockets when the temperature drops, enhancing the insulation effect. The quilt also combines with "Carbonano Down", an innovative hybrid granular cotton with eight functions, including the industry's first amazing moisture absorption and heat generation properties, to provide the ultimate warmth, comfort, and cleanliness. *1 WHO Housing and health guidelines:World Health Organization 2018.11 *2 Ministry of Land, Infrastructure, Transport and Tourism: "6th Interim Report of the Nationwide Survey on the Impact of Home Insulation on Residential Health" *3 Ministry of Health, Labor and Welfare, e-Health Promotion Net, "Relationship between room temperature, high blood pressure, and sleep" Features of "Brain Sleep Wear Perfect Warm Hanten" 1. The ultimate warmth inspired by space technology <3D Air Heat> The ultimate super insulation sheet to prevent cold in any environment Aerogel, a special insulating material derived from space suit technology, senses temperature and automatically changes shape. When the temperature drops, the material expands, creating air pockets that increase the insulating effect. <Carbonano Down (patent pending)> The perfect multi-functional hybrid granular filling provides the ultimate in warmth, comfort and cleanliness. Brain Sleep has spent a long time developing its own hybrid pellet cotton. This innovative material is made by processing carbon into extremely small sizes and specially blending it into fibers, and it has eight excellent functions. 2. Ultimate comfort and ease of wear Made from a material that goes beyond cashmere and wool, it's comfortable from the moment you put it on. The blanket fabric on the skin side has a special fiber structure that is as close as possible to cashmere, giving it a soft and smooth texture. Easy to put on and designed to relax you The silhouette is relaxed enough for anyone to wear at any time, and the relaxed size means it can be worn loosely without being too tight. For warmth and style, blanket fabric is used on the sleeves. 3. Cleanliness & Compactness It can be washed at home and is antibacterial, deodorizing, and dust mite resistant for daily cleanliness. It can be washed in a home washing machine, and its uniquely developed insulation has antibacterial properties that are stronger than antibacterial, deodorizing properties that prevent unpleasant sweat odor, and anti-mite properties, allowing you to use it cleanly every day. "Brain Sleep Wear Perfect Warm Hanten" advance reservation schedule Pre-orders on Makuake start from 10am on Sunday, October 6, 2024 URL: https://www.makuake.com/project/brainsleep_hanten/ *Super early bird discount: 20% off Planned general sales price (tax included): 16,500 yen ⇒ 13,200 yen *If you set "Receive notifications" from the above URL, the project start date and time will be displayed and you will receive an email the day before it starts. *Before the project begins, please see the product details on the teaser site below. https://brain-sleep.com/pages/makuake_hanten "Brain Sleep Wear Perfect Warm Hang Ten" Product Details Product name: Brain Sleep Wear Perfect Warm Hanten Size: Free (Length 76cm, Shoulder width 52cm, Width 60cm, Sleeve length 52cm) Color: Stone gray Material: Outer fabric: 100% polyester Lining pile part: 100% polyester Base fabric: 60% polyester, 40% rayon Filling: 85% polyester, 15% synthetic fiber (acrylate-based) Back middle layer: 100% polyester
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