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Project Goals
Fitz Conditioning Nemus is a bath salt released by the brand Fitz Conditioning, which was started with the idea of using fragrance to solve the problems that arise from a wide variety of lifestyles and the changes that come with them.
In June 2021, prompted by concerns among developers about their condition while working from home, Fitz Corporation developed functional fragrances *1 and released fragrance sprays and room fragrances that help people switch between on and off.
Of the five senses, the sense of smell is the only one that directly affects instincts, so we conducted performance tests, sensory tests, and brain tests to see if we could use scent to support the condition of athletes in the harsh environments of sports.
*1 Functional fragrance: Functional fragrance that has been experimentally tested by Fitz Corporation through its own research and development.
Results of this project
"Fitz Conditioning Nemus Bath Salt Forest Green Herbal Geranium," supervised from the perspective of sleep medicine, will go on sale in March 2023.
Due to its popularity, "Fitz Conditioning Nemus Bath Salt Hinoki Warm" was added to the lineup in March 2024, and the brand has since expanded.
Summary of support for achieving the goal
Providing sleep information and insights for product development
Verification of the effects of fragrances on sleep (falling asleep, waking up during the night, feeling refreshed, sleep efficiency)
PR Support
▼Fitz Conditioning Nemus
https://fitsonlinestore.com/c/fitsconditioning
▼ Verification results
https://prtimes.jp/main/html/rd/p/000000153.000046684.html
